This may be of some interest.
YouTube Live is a vastly underutilized tool that should be in every marketer’s arsenal.
It’s easy to look at your Live video options and think that Facebook is enough, but that just isn’t so — not to say that Facebook Live isn’t important. It definitely is.
But people watch billions of hours of YouTube every day.
That means not using YouTube Live is like holding onto a winning lotto ticket until it expires. You wouldn’t do that, right?
Live video is such an effective marketing method that I believe everyone should be using it.
So I’m going to show you how to set up and effectively use YouTube Live to grow your business and convert viewers into leads.
The good news is that you can start producing effective Live content in a matter of minutes.
But first, you need to understand just how powerful Live video can be for your business.
Why Use YouTube Live Video?
Live video has been around for a few years, but many marketers still stick to the “tried-and-true” digital marketing methods like blog posts and social publishing.
This means they’re missing out on a huge stream of leads when they neglect live-streaming services.
80% of people would rather watch a video than read a blog post.
You’ll also notice that 70% would prefer to watch your Live video on YouTube.
So why aren’t you using it yet?
Most likely, you’ve found that YouTube Live isn’t quite the plug-and-play system that services like Facebook offer.
Facebook is easy!
Your audience is there, so it definitely doesn’t get any hate from me.
But you haven’t tapped into that 70% demographic yet, so you can see where the room for growth is.
There are a few more steps involved in YouTube broadcasts, and then comes the problem of figuring out how to actually drive leads.
Let’s start by getting you set up, and then I’ll show you how to start increasing your Youtube leads.
How to Use YouTube’s Live Video
To get started, log into your YouTube account and find your Live dashboard.
If you haven’t created a YouTube account yet, this guide will walk you through it.
Once you login, look for the Youtube broadcast button — it looks like a camera with a plus sign.
This will take you to YouTube studio — but you might not have access to the feature if you haven’t verified your account.
Use your phone number to get your verification code through text or an automated call.
Then enter the 6-digit code:
Once you verify, you’ll see your YouTube Live dashboard.
Don’t be overwhelmed.
There’s a lot of information to digest and optimize, so I want to walk you through the most important steps before we get into the tactics you’ll be using.
There are three ways to go live: mobile, webcam, and encoder. Here’s the difference between the different YouTube broadcast types:
This is a step-by-step guide to setting up your stream and going live.
You’ll start with encoding software, which is the biggest difference between YouTube and other popular streaming services. You need to find a third-party software to go Live.
Encoders compress your video and audio into a format that’s compatible with YouTube’s platform.
The added benefit is that this makes your content available to as wide an audience as possible. Whether your audience is on mobile, desktop, or tablet, they can see you!
YouTube has a recommended list of encoders that will allow you to stream everything from your Wii U to your smartphone.
Note to go live on mobile, you’ll need at least 100 subscribers — if you have less, then you’ll want to choose webcam.
If your goal is to stream some of your gaming, you’ll need to use an encoder rather than a live screen share on your PC.
The encoder you use depends on what you need, and you have plenty to choose from.
For example, let’s say you want to record an interview-style video from your webcam. Simple enough.
You’ll want to use an encoder like the open-source system calledOBS.
It’s easy, intuitive, and free.
There are more flexible options out there, but this is a good introduction to YouTube Live streaming.
A paid alternative would be something like VidBlasterX. Depending on what version you get, you’ll be able to stream in HD and have access to robust community support.
But let’s install OBS to keep things moving. Download it and go through the typical installation process.
Then click through a few more boxes until you get to one that looks like this:
Make sure you optimize for streaming. If you accidentally click the other option, it’s not the end of the world, but you want to make sure you’re ready to go with as little fuss as possible.
The next window to look for is one that looks like this:
You’ll need to make sure you set your stream type to Streaming Services.
The service you’re using is YouTube, obviously. And you’ll want to make sure you’re on the Primary YouTube ingest server.
Once you’ve settled all that, it’s time to click back to your YouTube channel and acquire your Stream Key from the Live Stream dashboard.
You’ll notice that my Stream Key is protected, and there’s a good reason for that.
You can actually stream on any channel you have the key for, so make sure you keep your key protected.
Now, you’ve set up your encoder, but you’re not quite ready to stream just yet.
You still need to add audio and video sources.
Otherwise, your audience will be watching a blank live stream while you’re fumbling to figure things out.
So, how do you add sources?
That’s easy. At the bottom of your encoder, you’ll see a toolbar that looks like this:
You’ll want to click on the plus icon in the box to add your audio and video sources. The results will look like this:
You’ll also be able to share a variety of items like images, text, or even screen share.
Before you click play, though, you’ll want to make sure your live stream’s information is optimized for your viewers.
Go back to your YouTube Dashboard and scroll down until you see this:
Input the proper title, information description, and set the category appropriately.
You likely won’t need to fiddle with the advanced settings just yet, so leave those be for now.
Now, after all that, you’re ready to get started!
On the right-hand side of the encoder toolbar, you’ll see a small menu:
The first option is to start streaming.
Click it, and then head back to YouTube.
If you’ve done everything right, you’ll see this:
That means you’re live streaming!
Share the link on your Dashboard to watch your audience grow.
How to Gain YouTube Leads with Live Video
You’ve set up YouTube Live, but now you need a strategy and content that will convert viewers into leads.
You still need to create actionable content, or else you’re just wasting your time.
Any content you create relies on the resources you pour into it; video is no different.
Plus,creating videos is an effective way to establish thought leadership, teach users about your product, and boost social proof.
But how do you do that with Live Video?
YouTube Broadcast Option 1: Host a Celebration
Who says business has to be boring? You have plenty of things to celebrate!
Maybe it’s your 10,000th customer, you just hired your 10th employee, or you’ve been in business for ten years.
Whatever the occasion, you can use Live video to spread the celebration to the world.
How does this work?
It’s pretty formulaic, so I’ll share it with you and then show you an example:
- Build excitement with announcements and social sharing.
- Plan the event. Coordinate what you want to say and share to keep everything engaging.
- Build a buzz. Share stories, failures, and successes. Build rapport with your audience.
- Broadcast. Go live!
- Post the highlights. Share your video in the following days and weeks with your followers.
Take this example from Results Fitness.
They built excitement with posts like this:
They even shared a four-part series of posts with success stories from their gym members over the years.
Then they went live for the pre-party before their official flash mob to build excitement.
They saw an immediate increase in membership sign-ups following the event. Pretty cool, right?
Just from sharing a big celebration, they were able to grow their bottom line and push into their 17th year with a win.
YouTube Broadcast Option 2: Be Interruptive
If your audience is used to reading your blog posts a Live video will come as an interruption to the pattern you’ve created.
If you’re doing the same thing every time, people get bored.
When they get bored, your competition will find them and steal them from you.
Instead, catch your followers by surprise with a live stream.
You’ll grab their attention like never before. You can also provide little touches, like including the office dog in your video, to keep the momentum going.
A great example of this is when Jason Carr, a news anchor from FOX 2 in Detroit, started live streaming from the back of a Cadillac on his way to a new job.
Only, his audience didn’t know he had a new job yet! As Carr said it, he was on his way to “parts unknown.”
It wasn’t until later that his audience realized that he was walking into a new job to meet his coworkers.
So use Live video to be interruptive and spice it up this week.
YouTube Broadcast Option 3: Engage Viewers
When you go Live, no matter the reason, do your best to interact and respond to comments.
I once watched a Live stream where a trusted professional was explaining a very technical and widely-discussed topic.
But he ignored the comments.
It was so infuriating to watch all the questions and inquiries go unnoticed and unaddressed. It made me want to turn the video off.
What if one of those questions leads to a sale?
Even if you need a moderator to help pose questions, it’s worth it to engage with your audience.
Or you can promise to go back and answer any unanswered questions after the fact.
Your goal is to keep the conversation flowing. Do that, and you’ll find yourself with the opportunity to demonstrate your knowledge, workspace, and engage in future Live events.
YouTube Broadcast Option 4: Get Personal
Your audience wants to connect with you. That means your Live video shouldn’t be stuffy and formal.
Find ways to be open and honest about mistakes, or show them something cool about what you do every day.
Callaway Golf has a great example of a very personal Live video. They decided to live stream a walkthrough of the office of the famous golfer, Arnold Palmer.
They showed off some really cool memorabilia like this honorary jersey and an entire wall stuffed with golf clubs.
What a cool way to keep things personal, right? Keeping it real will help your audience listen to what you have to say.
Being open and honest about mistakes you’ve made will make people want to engage with you more.
Statements like “I tried to only rely on blogging, and it nearly killed my business. I want to share with you…” are golden.
You’re showing vulnerability. Your audience will love the highs and lows, and ask you to share more.
YouTube Broadcast Option 5: Offer Private Access
Our final way to drum up interest in your YouTube Live event is to share something so cool that your audience just has to be a part of it.
Like, send a rocket into space.
SpaceX has taken to using YouTube Live services to broadcast their highly-anticipated rocket launches, including sending Elon Musk’s Tesla Roadster into space.
There’s nothing more exciting than getting to T-minus one minute and waiting for a rocket to blast into space.
Why not give people direct access to that event?
To make it even better, SpaceX includes a simple timeline to show you how far into the launch the rocket is.
Isn’t that just awesome?
I realize you probably won’t be launching any rockets into space.
But you do have your own exclusives and cool features that you can give your audience access to.
Start a stir about your new product launch, or offer exclusive info and require an RSVP from your followers.
Do what you can to create a community around your Live event and metaphorically boost your brand into space.
Then go Live and offer valuable, actionable content. Rinse and repeat.
YouTube Broadcast Option 6: Call Your Audience to Action
If you’re getting traffic, why stop there? Keep the momentum by asking your audience to do something.
I noticed when I was watching the SpaceX Live video that just before launch, when viewership would be at its peak, a small animation popped up that looked like this:
At the height of anticipation, they were asking me to Like and Subscribe! It was perfect, and I had to share.
There are plenty of ways to call your audience to action, though.
One great trick I like to use is to have a specialized landing page for my Live video.
I’ll invite my viewers to visit that specific URL to get something in return, like a consultation or helpful guide.
I also share that link in the video description and the chat section, just to make sure they can find the right link.
I do everything I can to keep momentum in a forward direction. If people like your content, they will want more.
Keep your audience moving with well-placed calls to action.
If you’re not using YouTube Live to generate leads, you’re missing out on a powerful tool for growing your brand.
Even if you’re using other live-streaming services like Facebook, you’re failing to tap into the millions of viewers that flock to YouTube every day.
This guide will help you set up YouTube Live and start streaming in a matter of minutes.
Use your new live-streaming capabilities to celebrate with your community, and remember to keep your persona approachable and honest. Disrupt your normal flow of content creation, or give your fans access to an exclusive or memorable event.
Above all, don’t forget your call to action. Your audience needs direction, and it’s up to you to give it to them.
What’s your favorite way to generate leads when you go Live?
Thank you for reading.
This may be of some interest.
Want to create a loyal tribe? Wondering how to build relationships with live video? To explore how to create engaging relationships while you’re live on social media, I interview Janine Cummings on the Social Media Marketing Podcast. Janine is a live video expert who helps women entrepreneurs grow their business with live video. Her course […]
The post Live Video Engagement: How to Build Relationships Live appeared first on Social Media Examiner | Social Media Marketing.
Thank you for reading.
This may be of some interest.
By 2027, the live video market is expected to surpass $184 billion. And brands are taking notice.
By the end of 2018, marketers were using live video as part of their social media strategy. Since then, this number has likely grown as brands continue to use a number of online platforms to stream virtual events, Q&As, and other content that their audiences will value.
Although brands are jumping on the live video bandwagon, you might still wonder if live video is really worth investing in. After all, creating any video costs your company time and money. Additionally, measuring the ROI of a live video can be tricky.
Before you decide to implement live video planning and production into your strategy, you’ll need to learn more about this content’s consumers, how often they watch this content, and which platforms they primarily use to stream it.
Learning about your prospective audience’s live video behaviors will allow you to consider a strategy that offers them valuable content while meeting them on the platforms they’re already on.
To give you insight on how often and where general internet users watch live video, I conducted a survey of more than 400 people using Lucid software. In the survey, I asked two questions: “How often do you watch live videos?” and “Where do you watch live video most often?”
How Often Consumers Watch Live
When I asked consumers how often they were watching live video, I didn’t expect a large percentage to say they were consuming it more than once or twice weekly. As a marketer and social media user, I was expecting that only a few people would regularly stop everything and devote time to watching streams on fast-paced online platforms.
However, when I looked at the results, I was surprised by how frequently consumers were actually watching live videos.
According to the data, 57% of those surveyed watch live video at least three times per week, while only seven percent said they never watch live video.
While the result above is fascinating to think about, you should keep in mind that this is just a survey of one small group of consumers rather than a representation of the global internet user population. Additionally, just because our pool of consumers regularly watches live content, this doesn’t necessarily mean they’re watching branded content.
Although you should take this result with a grain of salt, the data above, combined with mounting research that shows how live video is growing, signifies that this format might be more than just a trend. .
Although you should consider your budget, audience, and the time involved in a live video strategy before your create or plan content, this result indicates that you might want to keep this tactic on your radar.
Where Consumers Watch Live Video
Now that you know live video is capable of generating solid viewership, you might be wondering where the best place to stream your first video actually is.
You’ll want to pick a platform with a high user base, but you’ll also want to make sure that the site you choose has an audience that aligns with the audience you want to engage with..
When you start by picking the best platform for your brand and audience, you can learn what it takes to be engaging on this site, and adapt your content from there.
But, simply choosing a platform can be easier said than done.
At the moment, almost all of the top social media platforms — including Facebook, YouTube, Instagram, Twitter, LinkedIn, Reddit, and now even TikTok — have live streaming features. Additionally, emerging platforms like Twitch.tv have gained notoriety for primarily hosting live content.
To help you identify a few platforms worth looking into, I asked the same Lucid participants. “Where do you watch live videos most often?”
While the results about how often consumers watched live video surprised me, I wasn’t as shocked when I discovered where they were watching their content.
The platforms with the biggest audiences, and the most mature live streaming tools, took the lead. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%).
One thing that did surprise me was that fewer people were viewing live videos on Twitter. Although the platform isn’t primarily known for live streaming, Twitter’s company was one of the first to invest in it with the 2015 acquisition of Periscope.
Although some platforms were less popular than others in this poll, you shouldn’t necessarily rule them out. For example, if your most engaged audience is already on Twitter, or your followers love your B2B content on LinkedIn, you could consider testing those platforms first since you might already have a great sense of what those audiences will engage with.
Or, if you’re selling a B2C product, you might want to focus on the bigger, broader networks like Facebook or YouTube since they have a large range of audience demographics.
As you plan your next live video event, here’s a look at what other brands are doing on popular live video platforms.
The Top 3 Platforms Consumers Use to Stream Live Video
As the world’s second-largest search engine, YouTube’s more than 2 billion-person user base is incredibly broad. This means that almost anyone will log on to YouTube and search its content for a number of different reasons.
Aside from being one of the oldest and biggest online platforms out there, YouTube’s also offered a live stream feature, called YouTube Live, since 2011.
YouTube Live allows users to broadcast live content to viewers. With this live video feature, you can share unfiltered moments, as well as allow the audience to participate with real-time comments and reactions. Live videos on YouTube are recorded, appear on profiles and feeds like any other video upload, and can be watched even after the stream has ended.
Below is a great example of a live video launched by Adobe as part of its Sketch Party series. During each Sketch Party stream, Adobe films a graphic designer sketching or designing something with Creative Cloud software, such as Adobe Illustrator. While the artist is sketching something visibly on screen, they read comments and answer questions from viewers.
This stream allows Adobe to engage with audiences, highlight the raw talent of graphic artists, and show off how its software works at the same time.
Today, more than one-quarter of videos uploaded to Facebook are live. This, plus the fact that one in five of the consumers we polled watch videos on Facebook Live most often, show that this platform might be incredibly useful for live video strategies.
Like YouTube, Facebook has the benefit of having a giant global audience that represents different ages, interests, and cultural backgrounds. While this broad audience has allowed B2B and B2C brands to effectively grow audiences on the platform, many companies have also developed successful Facebook Live tactics, too.
In the branded Facebook Live example below, a clothing store called By Alexa Rae Boutique highlights some of the clothing products that can be purchased from the store’s website.
The video is formatted like a show you’d see on the Home Shopping Network as the host shows each clothing item to the camera, explains the perks of each, and notes when items are close to sold out to encourage urgency
According to our survey above, 13% of people say they watch live video on Instagram most often, making it the third most popular live platform among the group we surveyed.
Instagram has been rising in popularity for years, especially to millennial and Gen Z audiences. The success of the overall app is due in part to Stories, live video, and IGTV.
Instagram’s Live feature allows you to film streams that show up in your following’s Stories feed for 24 hours before disappearing.
These videos are often filmed vertically, but have similar features as YouTube Live. For instance, those recording live video are able to see and respond to questions from viewers.
Before putting time and effort into creating an Instagram Live video, it’s important to keep a few things in mind.
First of all, although Instagram will show followers that you’re live through the Stories feed and via app notifications, the live symbol — as shown above — can be very subtle and easy to miss. This is unlike Facebook, which might prioritize a live video on your followers’ News Feeds.
Another thing to note is that your content will disappear within 24 hours. However, you can send your pre-recorded streams to the IGTV tab of your profile when you’re done with them. Although these videos would no longer be live, presenting them on IGTV might get them more additional views after they’ve aired.
Non-verified users can post a video between 10 seconds and 15 minutes to IGTV, while users who are verified or have more than 10,000 followers can publish videos or streams up to one hour long to this tab.
At this point, a number of brands have already gone live on Instagram and later added this content to their IGTV tab. Below is just one example of a live post that was later shared on IGTV. In the video, a representative from Providence, R.I.-based Bolt Coffee walks viewers through how to brew iced coffee with the brand’s products:
Other Platforms for Live Video Streaming
While Twitter allows you to connect with friends on its social network, many use the platform to follow news, trends, and topical discussions. This is why a large portion of the live videos you’ll see include news coverage, video of current events, or someone discussing a hot trend.
Despite much of the live video being dedicated to news or trends, some brands have experimented with streaming content on Twitter. One example of a brand that’s done this is Coinbase — a platform for storing and selling cryptocurrency. In a recent live stream, Coinbas’s CEO did an AMA — or Ask Me Anything — session where he answered questions submitted live by users.
I did a live AMA yesterday answering people’s questions on Twitter/YouTube https://t.co/Ifq7naVlA6
Let me know what you think. Maybe next time can add someone else from the Coinbase team, make it more conversational. Or just walk around the office and chat with folks!
— Brian Armstrong (@brian_armstrong)
April 4, 2019
Although Twitter owns Periscope, a live video streaming app, you can go live directly through the Twitter app. To do this, tap the “Compose” button, then tap the “Upload” icon which looks like a camera. Once you’re in camera mode, you can toggle from “Capture” to “Live” mode.
If you want to add a second video box where other Twitter users can stream with you at the same time, tap the symbol with two smiley faces in the upper right hand corner to invite guests.
Before you go live on Twitter, you should keep in mind that the platform doesn’t center around live video. While it algorithmically might show your content in a followers’ feed, Twitter does not have a specific home for past-recorded live videos like Facebook Live or YouTube Live does. This means that to see your video after it’s streamed, users will have to go to your profile or search for it.
You should also note whether one of the other platforms above might be better suited for your audience targets. While Twitter does have a large audience, consumers — such as those who took our survey — might think of Twitter as more of a general social media network rather than a live video platform.
One way brands have leveraged live streaming is by hosting live AMAs with celebrities, company leaders, or thought leaders. The AMA format originally started as text-based discussion threads in subreddits. For example, to promote Microsoft and his non-profit organizations, Bill Gates has published a number of threads in technology-related subreddits that asked his fans to ask him anything. From there, fans added their questions and he tried to answer as many as possible.
Since live video launched on Reddit, brands have re-formatted traditional AMAs into video streams. For example, Audi recently posted a series of live streams called “Think Faster.” In each live stream, celebrities sped around in one of Audi’s newest cars while answering Redditor questions. Here’s a screenshot from one of the events which featured actress, Olivia Munn.
But Twitch isn’t just for gamers anymore. At this point, a number of marketers and brands have identified ways to leverage the platform.
One major brand that won a Clio for its Twitch-based campaign was the fast-food chain, Wendy’s. In 2019, a mission set in the popular video game Fortnite, told players to harvest beef and place it in freezers of nearby restaurants to collect coins.
Because Wendy’s claims to sell, “Fresh, Never Frozen Beef,” its marketing team decided to launch a nine-hour Twitch stream where a Fortnite avatar dressed like Wendy ran around the video game attempting to destroy freezers. As a Fortnite player, you could join Wendy and help her smash the appliance.
According to the Clio sizzle reel, the Wendy’s stream began to go viral as more people logged in to watch and post in the comment thread. Gamers also began to start attacking freezers to help Wendy’s avatar.
Building a Live Video Strategy
Although live video might seem like a great opportunity to engage with your audience, it still could cost time and money to plan and produce. Like any marketing strategy, you’ll want to research the tactic before diving into it.
As you determine if live video is right for you, and identify the platforms you’ll experiment on first, it’s important to lay out what goals you’ll want to achieve with the content.
For example, if you’re interested in pulling in views or awareness from broader, more general audiences, YouTube or Facebook might be the perfect live platforms for you. Or, if you’re interested in pulling in a younger audience, you might want to consider Instagram, which has a slightly younger audience.
To help you learn more about the live video platforms and strategies out there, check out this list of live video stats.
Editor’s note: This post was originally published in June 2020 and has been updated for comprehensiveness.
Thank you for reading.
This may be of some interest.
Need to create more content but don’t have a lot of time? Have you considered using Facebook Live to speed up your content creation process? To explore how to use Facebook Live to quickly create content, I interview Ian Anderson Gray on the Social Media Marketing Podcast. Ian is a live video expert. He’s host […]
Thank you for reading.
This may be of some interest.
So you want to live a cleaner, greener, more sustainable life?
OK, let’s do this!
But suddenly giving up meat completely, or never buying single-use plastic again, is easier said than done. To make aspects of your life more sustainable, it’s best to start small and build on those changes until you’ve incorporated healthier habits (for the planet and yourself) into everyday choices. And it’s important to note that while you can lessen your personal impact, meaningful change will only come with widespread adoption by large companies.
You can embark on your sustainable journey in many different ways, and accessible, mostly free technology is there to help you do that. Here are some things you can do paired with apps (and a few websites) to jumpstart your greener lifestyle, no matter where you choose to start. Read more…
Thank you for reading.
This may be of some interest.
The eighth Democratic primary debate will be held at St. Anselm College in Manchester, New Hampshire.
Okay, so it hasn’t been the best week for Democrats. After the debacle in Iowa on Tuesday and the failed impeachment vote on Wednesday, it seems the only thing left to do is continue the march toward November and the 2020 presidential election. That march will resume tonight (Friday, February 7) with the eighth Democratic primary debate—which will be held at St. Anselm College in Manchester, New Hampshire, ahead of that state’s primary next Tuesday. Seven candidates have qualified to participate, meaning the stage will be considerably less crowded than it has been at past debates.
Thank you for reading.
Live Event Blaster 2 Review – How To Rank On The 1st Page Of Google…Without ANY Backlinks?
Name: Live Event Blaster 2
Product Owner: Tom Yevsikov, Vlad M & Stoica
Website: Click Here
In a nutshell, what is Live Event Blaster 2?
Live Event Blaster 2 is a software platform that exploits a traffic loophole within Google and YouTube. Video is the most consumed type of content online, but because of this, everyone and their wife is uploading videos to YouTube. It’s becoming more and more difficult to rank. However, YouTube (and therefore its parent company Google) rank live videos higher than pre-recorded videos. This is great, but not everyone has the time or the energy to be ‘going live’ to an audience every day. Live Event Blaster is able to stream pre-recorded videos as ‘live events,’ leapfrogging over your competitor videos, without needing to do any SEO optimization or have a ton of backlinks,
Who is Live Event Blaster 2 for?
Live Event Blaster 2 is very simple to use, so from that point of view, it is newbie-friendly. However, it assumes you’re already making videos, know how to create one, and are already making money online (or at least have chosen what you want to do online). From that point of view, it is aimed at slightly above newbie-level and beyond.
However, if you’re a newbie interested in getting into local marketing, where you offer video services to local businesses, then one of the bonuses show you how to set up a lucrative local video agency within 25 days.
Basically, anyone using videos to generate traffic and sales can benefit from turning their videos into live events, so they shoot to the top of page 1 on Google:
- Affiliate marketers
- Product owners
- Local businesses
- Ecom store owners
- Local marketers
- Social marketers
3 things I love about Live Event Blaster 2:
- I love how this solves a real problem. Videos are great, but it’s getting harder and harder to rank videos for your keywords, because there’s now so much video content out there. Live Event Blaster solves this problem by recognizing that Google favors live events over pre-recorded videos, and then ‘fools’ Google into thinking pre-recorded videos are live… If you think about it, it’s actually genius!
- Most of us are sick of learning about SEO and backlinks. Even more annoying is that, once you think you’ve worked it all out, Google goes ahead and changes their algorithms, and then everything you’ve learnt is now defunct! Live Event Blaster does away with needing to know anything about backlinks or SEO… which is music to my ears.
- It has unique “persistent ranking” technology, which will make sure your rankings stick on the first page of Google for years… again, without having to keep doing tedious optimization.
What will I get inside Live Event Blaster 2?
You get the full, intuitive Live Event Blaster 2 software platform, which includes:
- Schedule multiple live events and stream pre-recorded videos at a later time
- Schedule a live event without uploading a video – you can schedule a live event, see how much traffic it is bringing in, and stream a video file later if you decide the keyword is worth it
- Persistent Ranking Technology – works every day to make sure your events continue to rank and, in case they drop, it will upload a new event and get it to rank on the 1st page again, all on autopilot…
Any drawbacks to Live Event Blaster 2?
The only drawback is that you need to know how to create videos. Perhaps you’ve already created a few review videos as an affiliate, or created videos for your blog? If you’re a complete newbie, who has no idea of what avenue to pursue to make money online, then Live Event Blaster is not for you. However, if you’ve already started making money online using videos in some capacity, turning those videos into live events is a sure-fire way to getting fast Google rankings, without any backlinks or SEO optimization.
Do I get any bonuses with Live Event Blaster 2?
Yes, you get 3 bonuses:
- Do Simple Video Marketing For Local Businesses & Get Paid $1000+ Per Client Per Month Live Webinar – you will learn how to find businesses who are happy to pay you $1000+ per month for simple video marketing. You’ll also get a case study of how Tom and his team built a $9,580 per month local video agency in just 25 days, without hard costs or prior experience.
- Keyword Suggestion Blaster – a private keyword suggestion software that will find untapped long tail keywords that you can rank for using Live Event Blaster 2, to bring a tidal wave of targeted traffic.
- Launching Jacking “Blaster” Method – this is a step-by-step blueprint that shows you how to make easy $100+ commissions every day, by exploiting JVZoo, WarriorPlus or ClickBank launches using Live Events.
Final thoughts on Live Event Blaster 2:
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This may be of some interest.
Let’s be honest. No one wants to send a support email only to receive a (possibly automated) response 48 hours later. Similarly, no one wants to be put on hold for 30+ minutes while being told they’re the next caller in line. We live in a world of instant gratification. Your customers are busy and they want to speak to you on their own terms.
Live chat can provide a more immediate, personalized support system for your customers and prospects, even when you aren’t personally there to answer immediately.
Whether you use it for customer service or to close sales, live chat gives your customers the real-time interaction they crave, boosts your conversion rates, and improves customer satisfaction.
But with a fairly crowded live chat tool landscape, it can be difficult to know which tool should you select. In this article, we’ll take a look at 13 of the best WordPress live chat plugins to consider.
Best WordPress Live Chat Plugins
- HubSpot All-In-One Marketing
- Tawk.To Live Chat
- Zendesk Chat
- Pure Chat
- Tidio Live Chat
- Live Chat by Formilla
- WP Live Chat Support
- Facebook Chat for WordPress
- Casengo Live Chat Support
HubSpot’s All-In-One Marketing plugin offers various marketing tools for your website, including live chat.
HubSpot’s live chat tool lets you set up targeted messages for different pages or segments of your audience. If no one can respond immediately, you can enable an email capture form so your visitors can still get in touch. You can also set up a chatbot to personalize your conversations at scale.
Because it’s built on top of the free HubSpot CRM, you’ll know exactly who you’re chatting with and what pages they viewed on your website, be it a prospect, long time customer, or new contact. This makes for an excellent customer experience. You can take notes, send emails, make calls, schedule follow-up tasks, and create support tickets in one place, making following up an absolute breeze for your team
If you’re on the move a lot, HubSpot’s mobile CRM app lets you respond to chats on the go.
Live Chat is included with the Free HubSpot CRM. However, you can upgrade to a paid account to get access to more advanced functionalities such as if/then workflows and transferring chats to different team members.
SnapEngage is an omni-channel chat, meaning you can interact with your prospects and customers wherever they are, whether that is Facebook, Twitter, WeChat, or Zalo. Visitors can reach you via text message thanks to the SMS-to-Chat feature.
This tool also lets you see what your visitors are typing before they hit send, which allows for quicker responses. Users can also have one of your agents call them via the “Call Me” feature.
Plans start at $16 per user/month, with a minimum of 3 users. They also offer a free 7-day trial.
Tawk.To is completely free, so you get all the features without having to pay. Rather than charging for the live chat tool itself, Tawk.To provides a service so you can hire their agents to respond to chats on your behalf.
This plugin offers a lot of features that normally come with a paid account with other products, such as automated triggers, canned responses for common questions, and file uploads.
You also get unlimited agents and active chats, ticketing, as well as integrations with translation plugins so you can chat with your visitors in their language of choice.
The plugin is free. You can purchase an add-on for $15 per month to remove the Tawk.To branding and you can hire their agents for $1 per hour.
4. Zendesk Chat
Zendesk Chat offers beautiful, stylish customizable layouts and themes for your chat boxes.
Zendesk Chat lets you track your chat performance via powerful analytics and customer satisfaction data. You also get access to many chat triggers. For example, if a visitor is stuck on a page for longer than a minute, your chat window will pop up with an automated greeting, making it easier to engage with your prospects. You also get an AI bot to automate the process when your chat is offline.
For the most basic functionality, you can get started with the Lite plan for free. For larger teams, premium plans start at $14 per user/month.
5. Pure Chat
Pure Chat has a super friendly user interface. You can customize your chat box with an endless range of colors, animations, and custom images. Its proactive chat triggers allow you to automatically start the conversation with your visitors and target them based on the pages they’ve viewed or the amount of time spent on them.
The Engagement Hub lets visitors choose from several contact options — live chat, email, phone, Twitter, etc. You can also set canned responses for frequent questions.
The free version includes three users and grants you access to full customization, the Engagement Hub, and unlimited chat history. Upgrades start at $39/month.
Drift is a popular option if your goal is to engage with prospects to close a sale, rather than offer customer support.
Target users and initiate the conversation based on specific actions they’ve taken. For example, you can set an automatic greeting when a user has visited your pricing page multiple times. And when your chat is offline, prospects can send you an email so you don’t miss out on those leads.
Other features include automated sales sequences, account-based marketing, and an AI-powered bot for when you’re too busy to reply.
Drift comes with a dedicated iOS and Android app so that you can manage your chats from your phone.
The free plan is ideal for the most basic chat capabilities. For the more advanced features, paid plans start at $50/month.
Tidio’s live chat plugin is easy to set up. Simply activate the plugin and your chat box is live. Choose from a range of three different designs and customize the colors to fit your branding. On top of managing your live chats, you can also manage your emails and Facebook Messenger responses in the same interface.
Tidio gives you the ability to improve your team’s efficiency with the use of automatic messages and chatbots. And when a visitor leaves the chat, you can continue the conversation via email.
If a lot of your visitors are non-English speakers, you won’t need to look for a translation plugin as Tidio supports many languages so you can talk to your visitors in the language of their choice.
Start free with up to three users and gain access to key features like email and Messenger integration and unlimited tracking. For more functionality, upgrades start at $15/month.
LiveChat is one of the most veteran players in the WordPress live chat space. It has a very high focus on customer service and support.
Add surveys before or after your chat to collect user feedback and have visitors rate their agent so to improve your customer service. This plugin also lets your visitors submit support tickets during your offline hours. On top of initiating conversations and automatic greetings,you can transfer chats to other agents, set up canned responses, share files, and see what your users are typing in real time.
You can try out this product with a 30-day free trial. After that, you will need to select a plan, starting at $16 per user/month.
Olark easily integrates with your WordPress website through a simple copy/paste code snippet.
This product offers data reports, measuring chat frequency, operator responsiveness, and customer satisfaction. It lets you assign chats to specific departments and even group operators by team (for example, sales team or support team) for easier management.
Olark offers many common features like automatic messages, but a differentiating attribute is that it lets you view visitor data, including what items the visitor has in their shopping cart, to allow you to give faster and more informed responses.
There is no free version for this product (though you do get a two-week free trial). Plans start at $17 per agent/month.
This live chat tool starts you off with a free version which lets you install your chat box on one website but with only one agent. If you’re looking for a chat that can handle high user volumes, you will most likely need to upgrade, as the free version only lets you have 30 chats per month.
The paid plans give you access to dedicated mobile apps for both iOS and Android so you can reply to users straight from your phone. You get real-time visitor monitoring, chat queues for when operators are busy handling other queries, and an autoresponder to collect contact details.
Stay organized by prioritizing your chats, assigning tickets, and transferring them over to other agents when needed. You can also set up an email form for when your chat is offline. As most other plugins in this list, you get canned responses and have the option to initiate the conversation with your prospect. You also get multilingual support, so no need to install an additional plugin for that.
You can get started with the free plan, but for more functionality, premium plans start at $11.99 per user/month.
WP Live Chat Support comes with six pre-defined chat box skins, which can be further customized and lets you manage everything directly from your WordPress dashboard.
With WP Live Chat Support, you get unlimited free chats, user targeting, as well as surveys and polls to collect user feedback before and after a chat. For a one-time fee, you can upgrade and get access to more features like real-time typing, proactive chats, analytics, and canned responses.
WP Live Chat Support is free, but you can pay a one-off fee of $49.95 for additional features.
If your website or business is hugely reliant on social media, this plugin might just be the solution you’re looking for. Facebook Live Chat Plugin for WordPress lets you bring the Facebook live chat features over to your WordPress website so that your users can conveniently reach out to you using their Facebook contact information. You can customize the colors, so you won’t be limited to using the classic Facebook blue color.
This plugin gives you user profiles and has a Facebook “like” button to boost your social media following.
You can purchase a regular license for $25, which gives you six months of support from NinjaTeam.
Last but not least, Casengo easily integrates with Facebook, Twitter, and WhatsApp so you can meet your users where they are. You can create your own knowledge base, a feature similar to canned responses, for your team to look up answers when replying to customers.
Stay aware of which customers are still waiting for an answer with intuitive case management tags and stay on top of your performance with analytic reports measuring your total resolved cases and average handle time.
You can get started with a 14-day trial before moving on to paid plans, which start at €29 per user/month (that’s approximately $33 USD).
The live chat plugin you choose will largely depend on your company needs.
If you’re looking for a quick and easy way to connect with your leads and build better relationships with your customers, check out HubSpot’s free WordPress plugin.
With HubSpot, all your chats are automatically stored in a universal inbox enriched with data from HubSpot’s free CRM, providing everyone on your team with the context they need to craft the perfect responses.
Thank you for reading.
This may be of some interest.
Have you spent all day watching the Cohen hearing, becoming more exhausted with each passing moment? Here is a man who also seems tired, except — unlike you, presumably — he got caught on a live CBSN camera eating pizza in a hallway.
Luckily for all of us, Mike Uhelein immortalized this extremely good moment by capturing and tweeting a video of his television screen. Observe Hallway Pizza Guy in the background: You can identify the exact moment he realizes he’s made the shot.
The pizza appears to be from pizza chain &pizza, which I had in an airport once. It was not my favorite pizza but it was pretty good. Read more…
Thank you for reading.
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