Monthly Archives: December 2019
There are probably countless ways to earn money online which people are exploring because of its high potential for flexibility and freedom. Just imagine being able to work from the comforts of your own home or anywhere in the world while earning. Are you one of the many people who are looking for proven ways to earn real money online? Then, take a closer look at WP Affiliate Machine, a brand new, innovative software that can help you generate commissions from the biggest Affiliate Networks.
What is WP Affiliate Machine?
WP Affiliate Machine helps you launch a new Affiliate Site in just 60 seconds without writing any content or doing any manual work. It is a brand new WordPress plugin that creates a fully automated affiliate site complete with amazing reviews and content, demo videos and banners. All of these take time and hard work but WP Affiliate Machine can do it with just 1 click.
Your affiliate site will have contents that will be automatically published, affiliate links automatically added, video demos automatically added to your site and the images, graphics are already done for you without you doing any work but can start earning commissions from the top 3 affiliate networks JVZoo, WarriorPlus and ClickBank.
How Does WP Affiliate Machine work?
WP Affiliate Machine works brilliantly with just 3 simple steps:
Step 1 – upload the Affiliate Machine plugin to your WordPress site.
Step 2 – Add your JVZOO ID, ClickBank ID and WarriorPlus Affiliate ID.
Step 3 – JUST PRESS ONE BUTTON. Your affiliate site will then start to get content in seconds without you writing it.
And after just 60 seconds, your site with product reviews is launched! And even if WP Affiliate Machine is pre-loaded with 30 product review articles that promote various JVZoo product offers or WarriorPlus or ClickBank offers you can still add your own content, articles or blog posts from the WordPress admin panel which will surely make your site better.
About the Creator:
WP Affiliate Machine was created by Ankur Shukla. He is an entrepreneur and software developer that loves to create digital products that provide solution and make money.
It allows you to create affiliate site fast without any technical skills and content creation skills.
It is pre-loaded with 30 ready made product review articles that promote various product offers from the top 3 affiliate networks namely JVZoo, WarriorPlus and ClickBank.
The reviews provided are high caliber and comprehensive with graphics, images, videos and action buttons to links.
WP Affiliate Machine helps you earn commissions from top affiliate networks.
The software is also compatible with mobile devices since over 50% of the internet traffic are from mobile devices.
It allows you to show Banner Ads which makes you earn additional money.
WP Affiliate Machine lets you customize some elements like inserting your social network accounts so it can share articles to your social media on autopilot.
It comes with a simple, easy and powerful admin area that lets you control, edit and manage your affiliate site.
WP Affiliate Machine comes with 2 special bonuses namely Live Training on Making $100,000 per year in Easy Passive Income, WelcomeMat WP Plugin for Fast List Building and Live Training How to Build Your Email List and Earn Affiliate Commissions Every Day.
If you have any trouble using WP Affiliate Machine software and the team fails to resolve, you are subject to a 100% refund within 30 days from your date of purchase.
This software needs a reliable and fast internet connection.
The refund policy is strictly for technical issues only.
If you are looking for a powerful marketing tool for you to generate commissions, WP Affiliate Machine is a must try especially if you are a beginner who needs a proven way to earn online and is still starting to explore online strategies, and even if you are an expert online marketer, this software will still benefit you to generate traffic and sales.
Building an affiliate site is not easy, others have started this business without this present day’s options for amazing and super helpful software like WP Affiliate Machine that simplifies everything for you. This gives you better chances to earn even if you have limited knowledge about affiliate marketing. With WP Affiliate Machine, you can promote affiliate products, gain FREE traffic and earn real commissions without any manual work.
Top marketers are promoting this software knowing it worked for them and it can work for you too. This can be a great start of the life you have always dreamed of living, making WP Affiliate Machine work for you and earn you commissions while you enjoy time and financial freedom.
This may be of some interest.
all know SEO is a long-term game… at least when it comes to Google.
And yes, who doesn’t want to be at the top of Google for some of the most competitive terms? But the reality is, we don’t all have the budget or time.
then, what should you do?
Well, what if I told you there were simple ways to get more organic traffic and, best of all, you don’t have to do one bit of SEO?
what is it? And how can you get more organic traffic?
this story will help explain it…
I first started my journey as an SEO, I got really good at one thing.
Now to be fair, this was back in 2003 when it wasn’t that hard to rank on Google (or any other search engine for that matter).
Stuff some keywords into your page, your meta tags, and build some spammy rich anchor text links and you were good to go.
could literally see results in less than a month.
SEO wasn’t too complicated back then. So much so, that I even started an SEO agency and created a handful of sites.
I was starting to rank my sites at the top of Google but they didn’t make a dollar. Literally, not a single dollar.
In fact, I was actually losing money on them because I had to pay for the domain registration expenses and hosting.
So, one day I decided that I was tired of losing money and I was going to do something about it. I took the keywords that I was ranking for and started to type them into Google to see who was paying for ads for those terms.
I hit up each of those sites and tried to get a hold of the owner or the person in charge of marketing.
I asked them how much they were paying for ads and offered them the same exact traffic for a much lower price. I was able to do this because I already had sites that ranked for those keywords.
In other words, I offered to rent out my website for a monthly fee that was a fraction of what they were paying for paid ads.
Next thing you know I was collecting 5 figures in monthly checks and my “renters” were ecstatic because they were generating sales at a fraction of the costs compared to what they were spending on paid ads.
So, what’s the strategy?
Well, it’s simple. Back in the day, I used to rent out my websites… the whole site.
days I’ve learned how to monetize my own site, so I don’t rent them out.
But you know what, most of the sites that rank on Google are content-based sites. Over 56% of a website’s organic traffic is typically going to their blog or articles.
So why not rent a page on someone else’s site? From there, modify that page a bit to promote your products or services?
know this sounds crazy, but it works. I have one person that just reaches out
to site owners asking if we can rent out a page on their site. We do this for
all industries and verticals… and when I look at how much we are spending
versus how much income we are generating, it’s crazy.
Here are the stats for the last month:
Outreach costs: $3,000
and monetization costs: $1,500
monthly cost: $29,672
guess what my monthly income was?
your cost on this model won’t be as high as mine because you can do your own
outreach, monetize the page you are renting on your own, and you probably don’t
need a lawyer.
And don’t be afraid of how much I am spending in rental fees as you can get away with spending $0 in the first 30 days as I will show you exactly what to do.
Remember, it’s also not what you are spending, it’s about profit and what you are making. If it won’t cost you any money in the first 30 days and you can generate income, your risk is little to none.
are the exact steps you need to follow:
#1: Find the terms you want to rank for
you already know the terms you want to rank for, great, you can skip this step.
If you don’t, I want you to head to Ubersuggest and type in a few of your competitors’ URLs.
over to the top pages report and look at their top pages.
click on “view all” under the estimated visits column to see a list of
keywords that each page ranks for.
I want you to create a list of all of the keywords that contain a high search volume and have a high CPC. Keywords with a high CPC usually mean that they convert well.
with a low CPC usually mean they don’t convert as well.
you are making a list of keywords, you’ll need to make sure that you have a
product or service that is related to each keyword. If you don’t then you won’t
be able to monetize the traffic.
#2: Search for the term
time to do some Google searches.
for all of the pages that rank in the top 10 for the term you ideally want to
waste your time with page 2.
I want you to look for is:
- Someone who isn’t your competitor. Your competition isn’t likely to rent out a page on their site to you.
- A page that isn’t monetized. Not selling a product or service. (If the page has ads, don’t worry.)
- A site owned by a smaller company… a publicly-traded company isn’t likely to do a deal. A venture-funded company isn’t likely to do a deal either (Crunchbase will tell you if they are venture-funded).
#3: Hit up the website
Typically, through their contact page, they should have their email addresses or phone number listed. If they have a contact form, you can get in touch that way as well.
you can’t find their details, you can do a whois
lookup to see if you can find their phone number.
you want to do is get them on the phone. DO NOT MAKE YOUR PITCH OVER EMAIL.
just doesn’t work well over email.
you can’t find their phone number, email them with a message that goes
something like this…
Subject: [their website name]
Hey [insert first name],
Do you have time for a quick call this week?
We’ve been researching your business and we would like to potentially make you an offer.
Let me know what works for you.
[insert your name]
[insert your company]
[insert your phone number]
want to keep the email short as I have found that it tends to generate more
Once you get them on the phone, you can tell them a little bit about yourself. Once you do that, tell them that you noticed they have a page or multiple pages on their website that interest you.
out the URL and tell them how you are interested in giving them money each
month to rent out the page and you wouldn’t change much of it… but you need
some more information before you can make your offer.
At this point, you’ll want to find out how much traffic that page generates and the keywords it ranks for. They should have an idea by just looking at their Google Analytics (you’ll find most of these sites don’t use Google Search Console).
you have that, let them know that you will get in touch with them in the next
few days after you run some numbers.
Go back, try to figure out what each click is worth based on a conservative conversion rate of .5%. In other words, .if 5% of that traffic converted into a customer, what would the traffic be worth to you after all expenses?
want to use a conservative number because you can’t modify the page too
heavily or else you may lose rankings.
you have a rough idea of what the page is worth, get back on the phone with
them and say you want to run tests for 30 days to get a more solid number on
what you can pay them as you want to give them a fair offer.
most people don’t have an issue because they aren’t making money from the page
in the first place.
#4: Monetize the page
you are selling a product, the easiest way to monetize is to add links to the
products you are selling.
example, if you are selling a kitchen appliance like a toaster, you can add
links from the article to your site.
The easiest way to monetize a blog post is to add links to products or services you are selling.
Don’t delete a lot of the content on the page you are modifying… adding isn’t too much of an issue but when you delete content sometimes you will lose rankings.
for a service-based business, linking out to pages on your site where people
can fill out their lead information is great.
Or you can just add lead capturing to the page you are renting out. Kind of like how HubSpot adds lead forms on their site.
I’ve actually found that they convert better than just linking out to your site.
When monetizing the page you are renting, keep in mind that you will need disclaimers to let people know that you are collecting their information for privacy purposes. You also should disclose you are renting out the page and nofollow the links.
Once you are monetizing the page for a bit, you’ll have a rough idea of what it is worth and you can make an offer on what you’ll page.
I recommend doing a 12-month contract in which you can opt-out
with a 30-day notice.
The reason you want a 12-month agreement is that you don’t want to have to keep renegotiating. I also include the 30-day opt-out notice in case they lose their rankings, you can opt-out.
And to clarify on the op-out clause, I have it so only I can opt-out and they are stuck in the agreement for a year.
SEO isn’t the only way you can get more organic traffic.
Being creative, such as renting pages that already rank is an easy solution. Best of all, you can get results instantly and it’s probably cheaper than doing SEO in the long run.
The only issue with this model is that it is really hard to
If I were you, I would do both. I, of course, do SEO on my own site because it provides a big ROI. And, of course, if you can rent out the pages of everyone else who ranks for the terms you want to rank for, it can provide multiple streams of income from SEO.
The beauty of this is model is that you can take up more than one listing on page 1. In theory, you can take up all 10 if you can convince everyone to let you rent their ranking page.
So, what do you think of the idea? Are you going to try it out?
The post How to Get More Organic Traffic Without Doing Any SEO (Seriously) appeared first on Neil Patel.
Thank you for reading.
This may be of some interest.
Content creation can feel a lot like spinning plates. Once you have one element rolling along, there’s another you need…
The post How to Keep Your Reader Engaged, from Headline to CTA appeared first on Copyblogger.
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This may be of some interest.
It’s been a long, patience-testing road for Wonder Woman fans. The movie’s sequel was originally slated for Nov. 2019, but it eventually got pushed back to June 2020 due to Warner Bros.’ desire for another summer release.
Still, they say good things come to those who wait, and we finally have some footage! The trailer for Wonder Woman 1984, which sees the alliterative Amazonian facing off against Cheetah during the Cold War, is every bit as epic as we could have hoped.
Is it June yet? Read more…
Thank you for reading.
All online marketers would agree that website traffic is integral to the success of any online business. After all, the more people visit your site, the more potential customers you have. Everybody is too focused about ranking higher in Google because it is the world’s most popular search engine in the internet with a mobile and tablet search engine share of 81%. But how about adding YouTube as a traffic source since it is the 2nd biggest search engine in the world with people watching over 5 billion videos every day? This is only possible by using WP Video Machine.
What is WP Video Machine?
WP Video Machine is a brand new WordPress Plugin that gets you unlimited FREE traffic and backlinks by converting your blog posts into videos in just 1 click without any complicated video software or manual work.
This one of a kind software can now turn all your WordPress blog posts into content videos and publish them on YouTube which is the most visited video site in the world. Using this software is by far the fastest and easiest way to create videos and not just any video at that, the video quality is amazing complete with various features transforming it into a platform that offers high conversion traffic.
How Does WP Video Machine Work?
WP Video Machine offers a complete WP-based platform and does not require any further installation. Your influx of traffic is possible with just 3 easy steps:
Step 1 – Add the WP Video Machine plugin into your WordPress site
Step 2 – Select the post from your site that you want to convert to video format
Step 3 – Just press ONE button and your video gets created in minutes and uploaded to YouTube automatically.
With above simple steps, you are on your way to doubling your leads and sales using your newly converted blog posts into videos without you actually making a video.
About the Creator:
Ankur Shukla created the WP Video Machine. He is an innovative entrepreneur, expert online marketer and straightforward marketing consultant who excels in developing software that generates leads and sales. He has been a top vendor and affiliate with many successful products that have helped marketers online.
Top marketers who have tried and tested WP Video Machine are raving about it, saying all positive feedbacks.
100% newbie friendly with its super simple launch method, uncomplicated design and really easy steps.
WP Video Machine is a 1 click software that can turn your blog posts into a talking video complete with images, music, texts and voiceover plus it publishes the newly created video on YouTube automatically.
Generate free traffic with just a click of the button.
Saves you time, money and energy by skipping hours of creating videos, spending money on expensive video software and hiring video editors.
It comes with 12 amazing features that come built-in with your video machine software to ensure the easiest way to turn blog posts into FREE traffic.
WP Video Machine comes with special bonuses namely Live Training on Making $100K per year in Easy Passive Income, WelcomeMat WP Plugin for Fast List Building and Live Training How to Create Quick Money Pages in just 10 Minutes and Profit From Them Using FREE Traffic.
Your investment is protected with a 30 Days Money Back Guarantee. If you encounter a technical problem about the product and the team fails to resolve it, you will be given a refund within 30 days from your date of purchase.
Refunds are only for technical issues which will take up to 10 days.
You will need a fast and reliable internet connection.
WP Video Machine is a great and impressive tool especially for online business owners. You are saved from all the hassle and expenses of creating your own video and building backlinks just to drive the traffic that you need. With the power of just 1 click, WP Video Machine does all the hard work for you, converting your blog posts into a video complete with elements that make it engaging and educational.
Because of its automation feature, anybody can use it, everything is done simply and easily so that you can smoothly implement and use the software. The present times also suggest how people are seeing videos as a marketing tool making it one of the most effective higher conversion tools.
If you want to boost your leads and increase your income, WP Video Machine is the tool for you.
This may be of some interest.
Marketers tend to be very reactive.
We are conditioned to be very reactive. Whether it’s your boss who is pissed that your traffic dips or even yourself… everyone hates when sales and income drop because of something you can’t fully control.
And even when you try to be proactive, you are probably planning ahead from a 3-month period to a year max.
But that’s not how you win. You win by making bold bets that take time and can’t be done in a few months or a year… you win by doing what your competition isn’t willing to do.
So how do you come up with these bold bets?
Here’s how I come up with my ideas
Once a year I try to unplug. Just like right now… as I am writing this, I don’t have cell reception and there is no WiFi.
I’m on a ranch in the middle of nowhere.
No matter where I look, there are no neighbors. All you have is nature in its rawest form. Just look at how the lightning kept going on for hours.
By unplugging and just being one with nature, you truly realize what’s important.
See, we all have problems and issues… especially in business. But how bad are your problems? Do they even matter in the grand scheme of things?
Look, I’ll be honest with you. I am not a big nature person… I’m actually quite the opposite.
I live in a modern, cold feeling house in a heavily congested city. I’m so OCD that I have a full-time cleaner come just because I’m afraid of getting dirty (seriously).
Heck, I won’t even go through airport security without having booties in my briefcase, just in the rare chance they make me take off my shoes. There is no way I can have my socks touch that dirty ground.
Yes, I am crazy when it comes to cleanliness and hygiene.
But even me, I go to places that are full of nature and wild animals… or in this case… cows, bears, deer, snakes, mountain lions, and more. Being there really helps put things into perspective.
Because when you aren’t surrounded by noise caused by us humans, it allows you to clearly focus and think about what’s important.
For me, spending 3 days a year usually does the trick.
It allows me to forget about the bullshit we all have to deal with on a daily basis and come up with ideas about what I need to do over the next 5 (or even 10) years to win.
I know that sounds like a really long time… and it is. But again, to win you need to think long term and make bold bets that your competition wouldn’t dare to copy.
Just look at what I did with Ubersuggest.
I came up with that idea a few years ago by disconnecting (just like I described above).
Companies like Moz would constantly post their revenue stats and their competitors decided to also talk about their financials. So while being disconnected, I came up with an idea on how I could win and the first step was acquiring a tool like Ubersuggest.
And since then I’ve executed a few of the steps in my plan, but I still have a long way to go.
Nonetheless, those steps have paid off. Just look at my traffic numbers.
So what I am going to do over the next 5 to 10 years?
I am going to turn SEO on its head again.
It hit me on this trip that we all have to go to sites like Ubersuggest, SEMrush, Ahrefs, or even Moz to get data.
But why is that?
It’s not natural in our workflow. Wouldn’t it just be easier to see this data as you browse the web?
When you search Google for any query you can use browser extensions like Keywords Everywhere to get some data or SEOquake or the Mozbar… but what you can’t get is that Ahrefs or SEMrush experience when you are just on a Google Search results page.
What will that look like? I have no clue yet, but I will figure that out over time.
Will that kill the traffic I generate to Ubersuggest over time?
But that is what needs to be done. I obsess about providing an amazing experience to my audience, even if that will kill off my existing business.
And no, that won’t take 5 years to do… I will probably do it over the next 6 months. I will first roll out a basic plugin like Keywords Everywhere and, eventually, I will add the functionally so you can get that type of Ubersuggest or Ahrefs experience right on Google or on your competitor’s site.
What will happen over the next 5 years though, is that I will be able to build something that gets you more traffic. Just like a light switch. Something that simple.
It should all be automated.
And no, I don’t mean in a templatized way. I manually send out emails every time I write a blog post because I know I can write custom copy that generates a 30% open rate and a high click rate.
But again, it should all be automated. And not just for English based sites, it should be done on a global level and work for every site in any language or country.
So how can you figure out what to focus on?
You may not be able to disconnect like me and spend the money that it costs to go to a ranch in the middle of nowhere.
And that’s fine… you don’t have to.
When I first started off, I didn’t have the resources or money, and I did just fine within my constraints.
For example, roughly 5 years ago I came up with the concept that I needed to go after global markets and compared to any of my competitors in the digital marketing realm, I’ve crushed all of them when it comes to global marketing.
Most of my competitors just translated their site or translated some of their content. Me on the other hand, I have 7 offices and teams in 18 different countries. And I’ll continue to expand so I can keep beating my competition when it comes to grabbing international attention.
But that idea didn’t come to me when I was in nature, being disconnected.
At that time, I was in my condo in the middle of Seattle and I disconnected my Internet for a few days.
Before I disconnected my Internet, I went and got food so I didn’t have to leave my house, and then I turned off all my gadgets… from my TV to phone and anything that was a distraction.
It worked well because now only 18.89% of my traffic is from the United States compared to 57% before I started to expand globally.
In other words, you can disconnect no matter where you are. You just literally have to disconnect your router, turn off your phone, and unplug your TV… it really is that simple.
If you do that for a few days, you’ll start realizing what is important and what isn’t. You’ll be able to strategize and start thinking more long term.
The key to winning long term isn’t by being reactive every time there is an algorithm update or even proactive and preparing for each algorithm update.
Because some of those things are simply out of your control.
Instead, you need to think long term and how you can disrupt your market to make a long-term bet that your competition isn’t willing to make.
Nike wasn’t built by SEO.
Airbnb wasn’t built through paid advertising.
American Express wasn’t built through social media marketing.
Tesla wasn’t built through content marketing.
Doing something disruptive or better than the competition is how you win.
Ubersuggest gets 1,668,233 visitors and 9,136,512 page views a month from people just coming directly. Not through SEO, marketing, or anything like that… I just focus on the future instead of being reactive.
That’s how I win.
Now, the real question is, how are you going to win?
Thank you for reading.
This may be of some interest.
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook’s new brand safety controls and transparency tools for advertisers, upcoming Facebook ad updates, and more with […]
The post Facebook Lets Advertisers Control Where Ads Appear appeared first on Social Media Marketing | Social Media Examiner.
Thank you for reading.
This may be of some interest.
Your headline draws them in, while your opening copy maintains the magnetic hold. The express benefits give them hope that…
The post 5 Ways to Convert More Prospects by Making Your Case appeared first on Copyblogger.
Thank you for reading.
Everybody knows about YouTube, SnapChat, Vimeo and Facebook, these are well-known sites where you can upload and share videos which almost everybody are doing every day. And for those of you who are going into the exploration of money making online, perhaps building your digital marketing career, you should know by now how relevant and powerful a video is as a marketing tool. The first thing people see is your thumbnail, if they see it as attractive, your videos will not be put to waste, but it can be hard to create attention-grabbing thumbnails because you have to be an experienced designer or hire one and that will be expensive! But don’t worry, Thumbnail Blaster can help you.
What is Thumbnail Blaster?
Thumbnail Blaster is an online editing app that can help you create breathtaking thumbnails in as little as 3 clicks! It is a thumbnail creation software that can triple your traffic and can give you the views you deserve to dominate the market and the sales that you have been hoping to achieve without even uploading a new video.
This means you will have more views and traffics without any design skills. This is the fastest and easiest software for breathtaking thumbnails which can help you generate more sales. The newest A.I. software that can drive 100% FREE video traffic and increase your video exposure by 95% and more marketers are using the Thumbnail Blaster to step up their game.
How Does Thumbnail Blaster Work?
Thumbnail Blaster will turn your scrollers into viewers and your leads into your clients with just 3 easy steps.
Step 1 – select template from over 100 attention-grabber designs across various niches or you can let the AI choose it for you. All the templates have been tried and tested and were proven to get the highest click-through rate for your video campaigns.
Step 2 – click, edit and customize it according to your liking. Just drag and drop and edit it to your heart’s content. You can resize, change text and fonts and other elements. You don’t even need technical skills to do it. Can’t do it on your own? Let the AI do it for you.
Step 3 – PUBLISH and get traffic. Your new, breathtaking video thumbnail will surely get you more views, traffic and exposure with just one click.
This is the world’s number 1 thumbnail creation software that can help you create breathtaking thumbnails that can triple your traffic and leads with just 3 clicks!
About the Creators:
The Thumbnail Blaster was created by Stoica and Vlad M who have been in the video marketing game for over 10 years and uploaded millions of video campaigns. These experts surely know what they are doing!
Creating your own amazing thumbnails that can get you more views and traffic without hiring a good designer on freelance sites, waiting for days for the designer to finish it only to be dissatisfied and spending $50-$100 for a single thumbnail.
This helpful tool can increase your traffic and earnings.
This software is easy to use and definitely newbie friendly.
There are a lot of options with over 100 high class thumbnail templates.
It can be easily published to YouTube and you can even conduct split testing!
It has helped a lot of digital marketers already and their feedbacks are awesome.
You can use Thumbnail Blaster from your desktop, PC, Apple or even your smart phone.
It comes with 2 Bonuses: Video Ranking Machine and Live Training Webinar.
Your investment is safe because it comes with a 30 days Money Back Guarantee.
It is a cloud-based software so you will be needing an internet connection to access and run the software.
Limited templates for some niches.
Struggling to have the views and traffic that you have been working so hard for? Time to use the Thumbnail Blaster which can increase your engagement and earnings with its eye-catching thumbnails. This is an efficient and effective alternative than paying expensive freelancing fees.
Have your stunning thumbnail in just 3 clicks whether you are an aspiring video blogger or digital marketer, you need this brilliant software for more views and higher rankings. Do less but have more with Thumbnail Blaster and create a professional and world class thumbnail to shoot up your traffic like never before.
Thumbnail Blaster is definitely a must-have tool for social, video, SEO and affiliate marketers, even video bloggers and product launchers because it is a time-saving and cost-effective tool to gain more free traffic.
This may be of some interest.
As people spend more and more time online, the role of the web designer has become increasingly crucial.
As a web designer, it’s your job to stay on top of new techniques, technologies, and tricks that continue to emerge at a phenomenal rate. Additionally, you also need to run your business — including finding clients, filing accounts, and potentially hiring and managing staff.
Whether you’re a web designer or considering hiring one for your company, it’s critical you know about the current challenges and opportunities in the web design industry.
Here, we’ll cover some of the most essential web design stats for 2020 from Sitejet’s new State of Web Design survey for 2020 and beyond.
Biggest Challenges & Pain Points
We’ve touched on it already, but when it comes to daily challenges, customer acquisition is far and away the most commonly cited pain point.
In fact, nearly half of web designers say that, more than any other aspect of their job, they find it hard to discover new clients.
The next most commonly cited pain point was profitability and pricing, while other responses such as keeping up with industry standards (10%), time management (8%), difficult clients (7%), and team management (2%) lagged way behind.
Things Web Designers Love
Unsurprisingly, when asked about their favorite parts of web design, the overwhelming majority focused on the creative process.
The actual process of building beautiful websites is what attracts most people into the profession, and it seems fair to say that it’s what keeps them motivated years later.
Things Web Designers Dislike
When asked what they dislike about the web design process, customer acquisition was again the most common reply. This was followed up by just under one in four web designers who say that managing the business is their least favorite part of the job.
These results, when evaluated together, tell us that web designers tend to enjoy the creative parts of the role, but are forced to reluctantly take up the ‘other bits’ such as marketing and management, to help facilitate what they really love to do.
How long does it take to create a website from scratch?
In essence, the ‘product’ that web designers sell is their time. And, since so many cite concerns over profitability in pricing, it’s interesting to consider how many hours it actually takes to build a website with modern tools and technology.
The results here could hardly be more evenly split, with a wide and varied response. Incredibly, while one in five web designers say they typically build websites in 10 hours or less, one in 10 told us they take 61 hours or more.
However, the majority (60%) of respondents settled around the mid-range, between 11-20 (31%) and 21-40 hours (29%).
How often do web designers update their clients’ sites?
In the words of Leonardo da Vinci, “Art is never finished — only abandoned.” That’s the case with great websites, too. After those hours invested in the initial build, web designers often have to continue running and managing their clients’ websites, actioning changes, communicating with clients, and generally keeping the websites they build fresh and up-to-date.
In fact, only 11% of web designers say their clients have the ability to update their own websites once built.
When asked how often they typically have to update their clients’ websites, the numbers again vary wildly. However, more than seven in 10 web designers say it’s at least quarterly, with the most commonly cited response (30%) claiming that they typically update client websites on a monthly basis.
How do web designers communicate with their clients?
For around 90% of web designers, there’s some element of ongoing client communication and collaboration. How is that managed?
The research suggests that the vast majority of client communication takes place via email, which is used by 96% of web designers. 83% supplement that with phone or video calls, while the numbers for SMS (29%), project management systems (15%), file transfer tools (15%) design platforms (14%) and Slack (13%) lag way behind.
When we asked web designers to just select the main communication channel they used, around three-quarters chose email, followed by 16% who selected phone.
In short, there seems to be a huge reliance on email.
How do web designers get new clients?
Ultimately, customer acquisition is a major challenge cited by a huge number of web designers.
It’s interesting, then, to consider which channels they feel are most effective at bringing them new business.
runaway leader here is word-of-mouth marketing, cited by 71% of respondents as being their number one channel for finding new clients.
Others have dabbled in content marketing and SEO (6%), social tools like Facebook (3%) and LinkedIn (1%), and email marketing (4%) but these are comparatively small numbers.
How do consumers browse the web?
The Sitejet study didn’t just quiz web designers about their daily work. It also asked for the thoughts and opinions of the everyday web consumer.
We all know that mobile browsing is a big deal, but, interestingly, it feels like rumors of the death of desktop have been greatly exaggerated. When asked how respondents mainly browse the web, over 70% of respondents told us they mainly browse on desktop.
Of course, that’s not to say that they don’t also browse on mobile — but with so many people browsing mainly on desktop, it’s important to not put all your eggs into one basket.
The importance of usability …
Usability is one of the big buzzwords in modern web design and it’s unsurprising that it seems to have such a big effect on website users. This mainly applies to responsiveness, design quality, and load speed.
We found that:
- 93% of people have left a website because it didn’t display properly on their device.
- 90% of people have left a website because it was badly designed.
- 93% of people have left because a website didn’t load quickly enough.
Ultimately, these results demonstrate the critical importance of usability for any website’s long-term success.
In summary …
That’s a lot of numbers, right? Here are the key takeaways:
- Web designers are ‘reluctant administrators’ who love to create – much more than they love to manage and market their businesses!
- There’s an insanely wide variance in how much work is involved in creating and managing websites, and it’s difficult to shake the feeling that a lot of web designers are spending way longer than they need to on their work. This potentially explains why around a quarter of web designers struggle with profitability and pricing.
- Email, for all its faults, remains THE dominant communication channel for web designers to work with their clients.
- Desktop browsing is far from dead, with a size-able chunk of the online population still browsing mainly on desktop, rather than mobile or tablet.
- Tolerance for shabby design, sluggish performance or unresponsive design is at an all time low, with more than 9 out of 10 people admitting they won’t hang around on a website that doesn’t tick these boxes.
Thank you for reading.